LO2 - Research report

Results from questionnaire’s

The results from the questionnaires were positive as the results suggested that all people would use and utilise our product meaning that it would do very well when it comes to selling it,  as it shows approximately that 12/12 of the people that were asked liked the concept of our product.

  

This graph below shows that 12/12 meaning all of the people that were asked stated that they liked the concept of our product

Also our questionnaire results show people would like to pay the price we want for our product as it shows they are happy to pay £2.50 for the product. 8 out of the 12 people that were asked agreed that they would pay the price we wanted for our product.

This graph below shows that 8/12 meaning of the people that were asked stated that they would pay the price for the product

Also after analysing the questionnaire results they suggest that a majority of people 9/12 to be precise would prefer to have more fragrances meaning that they would like to have range of fragrances to choose from.

This graph below shows that 9/12 of the people that were asked stated that they would like a range of fragrances to choose from 

The questionnaire results show that all men who were asked stated that they would use our product thus making it a success as our target audience for our product is men. The 8 men that were asked stated that they would use our product.

This graph below shows that all men that were asked stated that they would use our product 

Another positive from analysing our questionnaires is that the women that were surveyed the majority stated, that they would use our product as well making this a bonus as our target audience is particularly men however with women also intrigued in buying our product would a be a positive as it would boost sales. 3 out 4 women that were asked stated that they would use our product.

The graph below shows that ¾ women that were asked stated that they would like to use our product. 

After analysing the questionnaires the results suggest consumers would like to have a range of products to choose from rather than just the body wash alone they would like to have a range to select from. 10 out of 12 people stated that they would like a range of products to choose from.

The graph below shows that 10/12 people that were asked stated that they would like a range of products to choose from.